Monday 12 April 2010

Graphic Design: A Medium For The Masses

Lecture Notes - 18/11/09

Giotto di Bondone c1305.
Original graphic design - Paintings can be understood by illiterate people of the time.

"Steven Heller - Looking Closer" (Book/Essays)

Wassily Kadinski - Goes on to teach at Bauhaus and important painter.
Germans and Russians were way ahead of the British in terms of art (abstract etc...)

Bauhaus model courses at colleges around the world (Europe in particular)

Herbert Matter - (Swiss) Very advanced and influential artist towards todays standards.

1927 - Cassandre - Graphic Designers allowed to sign their work and be celebrated.

1933 - Hitler comes into power and shuts down Bauhaus, artists move (flee) to America.

Hitler was a failed artist, tried 3 times to get into Art College.

Graphic Design enlist posters;

(James Montgomery Flagg,
I want you for U.S. army, 1917, poster)

+

(Alfred Leete, Britons [Kitchener]
wants you!, 1914, poster)

Alot of Graphic Design emerged during times of War and Political Dispute.

Britain and America in the post war era began to embrace more modernist Graphic Design.

1950's - Pop Art emergence etc & Technologies (screen printing etc)

1970's - Graphic Design was used alot in the Music Industry

1980 - Magazine Covers "THE FACE"

David Carson, Graphic Designer;
80's & 90's bands had awkward sleeve designs to purposefully look lacklustre.

1989 - Adbusters - "a global network of artists, activists, writers, pranksters, students, educators and entrepreneurs who want to advance the new social activist movement of the information age."

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